The structure
Your account (personal)
└── Store (your default store)
Organisation (a label, festival, or management company)
└── Store (Artist A)
└── Store (Artist B)
└── Store (Artist C)
What is a Store?
A store is a public-facing page where fans can browse your products and drops. Every store has:
- A unique URL:
/store/yourhandle - Its own product catalogue
- Its own drops
- A custom name, description, and Instagram link
What is an Organisation?
An organisation is a workspace for groups managing multiple stores — typically labels, management companies, or festival teams. An org can:
- Link multiple stores
- Invite team members with roles
- View aggregate revenue and orders across all stores
- Manage drops across all linked stores
Creating an Organisation
- In your dashboard, click the workspace switcher at the top of the sidebar
- Click Create organisation
- Enter your org name, slug (URL identifier), and optional description
- Click Create
Linking stores to an Org
- Switch to your org workspace
- Click Manage org → Stores tab
- Enter the store handle you want to link
- The store owner must be a member of the org
Inviting team members
- Go to Org Settings → Members
- Enter the email address of the person you want to invite
- Select their role (Owner or Member)
- They'll receive an invite and can accept from their account